By applying a user-centered design approach, the Information Architect analyzes the features and content to define the site's structure. The Information Architect uses principles of information design, interaction design, and user interface design for the navigation to flow. The Information Architect designs an interface that is well structured, intuitive and functional.
The ability to think abstractly, creatively, and apply good design principles is critical. So, too, is the ability to work closely with the creative concept director, graphic designer, content analyst, content manager.
Wednesday, April 2, 2008
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